Corporate Promotional Items – USB Memory Flash Drives

When was the last time you used a floppy disk or a CD to transport information? If you can’t remember, it’s probably because the memory storage devices of the past have been traded in for today’s smaller, faster USB memory flash drives.

A memory flash drive, also known as a “thumb” or “jump” drive, is a data storage device integrated with a USB interface. The average storage capacity of memory flash drives vary anywhere between 256 MB to 16 GB. To put the size capacity in perspective, a 4 GB drive on average can hold 1,200 songs or 20,000 – 40,000 Word document pages.

Most personal computers support these types of storage devices and pricing has gone down considerably over the past several years. None of its components are mechanical, which makes these storage devices extremely travel-friendly and durable. These benefits make memory flash drives a popular choice for companies looking for a unique way to reach their customers with a promotional or marketing message.

Customized memory flash drives can be used as a promotional tool for any company who has a story to tell. The drive’s exterior housing is imprinted with a company’s logo, a marketing message or website address. Memory flash drives save paper by replacing standard press kits, brochures and other printed collateral.

The possibilities are endless when it comes to custom-shape memory flash drives!

Opportunities to distribute memory flash drives loaded with information for a targeted audience include:

- Handouts to media at press conferences or event

- Takeaways after a presentation, training seminar or trade show

- Gifts to employees for personal use to transport and store information

- Custom-shape memory flash drives make great promotional items for new   product launch events

Mailable memory flash drives can be sent to potential customers with pre-loaded information or an add-on advertising application. With add-on app technology, customers can plug the memory flash drive into their computer and an interactive browser skin automatically opens that can be linked to a website that encourages participation in contests or surveys.

The variety of styles to choose from is practically endless. Narrow it down by looking for a style that fits your brand and purpose. If your company has a sizeable logo or lengthy message, choose a style that offers a large imprint space. Are you promoting a new product? Consider creating a custom 3D shape memory flash drive that will leave a lasting impact on the recipient. For a reliable style, try the Swivel. It is available in an array of colors, has a unique smooth-feel texture and your customers will appreciate its capless design. No more lost caps!

If you are looking for a customized corporate gift that is useful for your customers, powerful for your branding and cost-effective for your bottom line, consider a memory flash drive for your next promotion.

 

 

Written by Katie Mack, Sales and Marketing Specialist at Blink Product Design

 

Know How to Best Promote Yourself at a Tradeshow

Tradeshow promotion is done so as to publicize or advertise the tradeshows organized by your company. To advertise for the tradeshow promotion, different tradeshow promotional items are distributed at the tradeshow booths. Giving away tradeshow items, promotional items or advertising gifts helps in many ways. One of the most important factors of distributing tradeshow items is that with a high prospect you may generate more leads and expand your business growth. Doing this will also increase the company’s profit and helps you in retaining old customers and gaining new ones.

Tradeshow promotional items are the best way of attracting people towards your tradeshow booth. In order to catch people’s attention it is necessary to maintain the quality of the advertising gifts that are being distributed. Quality product means the product that maintains the company standards. Promotional items should represent your company, company products and services image. Advertising gifts should come under your budget and should not exceed the budgetary limits of the company. Tradeshow gift items that you select for the prospects should be unique and different from others. This will help in gaining more response to the product.

Tradeshow promotion is beneficial in order to increase the productivity and profit of your company. If there is increase in the number of people that are attracted towards your tradeshow booth then awareness, interest in your exhibit and product line increases. These will in turn may leads to greater sales for your company and can take your company and its products to the next level. It would be an added advantage for your tradeshow booth if you get imprinted your company’s logo or the tag line on the promotional advertising gifts that are being distributed among the new and the old customers.

Advertising gifts, if well planned and executed properly, will proved to be fully beneficial to achieve your exhibiting goals. You must do tradeshow promotions for the tradeshow exhibitions keeping in mind that tradeshow gifts and promotional items should be created with some specific objective. This will make tradeshow promotion effective and enhance your overall sales and marketing. Promotional items should be developed by keeping in consideration the goal of distribution. The major role of giving away the promotional items as well as business gifts among the general people is that it should reach to your target audience. These tactics of distribution will help you in setting a stage of successful outcomes.

 

What Really is a Promotional Product

Promotional products are the type of business products or marketing products that are used for promoting a business’s name, products and services in the market. Business gifts are distributed in order to create a positive relationship between each other. Marketing promotional gifts can be given to the customers and clients anytime during the year. These are distributed just because of enhancing the value of your business, products and services in the open market. Business promotional products are being distributed among the customers, employees, channel partners etc. as a way to make strong relationship, promote your business, show affection, gratitude, or to honor a relationship. In the sense of running your business, giving promotional gifts can be a very powerful way to reinforce the bonds between you and your customers and clients.

Promotional products have dozens of categories of gifts including some specific gifts that can be chosen for the specific purposes. You can distribute promotional gift items to both customers and the employees. Giving promotional gifts to the customers as well as employees is very effective so as to increase and enhance your sale value and product value in the market. Any kind of industry or company or business you have, promotional gifts are proved to be really beneficial for you. It is an obvious situation that a company has developed client base, which is related to the personal level also. Based on this factor, you run your company and fulfill your customer’s demand and in fact you would not be able to carry your business without these customers. Therefore, to distribute promotional gifts among these customers is a great way of maintaining relations and increasing your business power.

Business promotional products are feasible to maintain long-term relationship with the customers. Promotional products when offered with gratitude and brand name will not only help you in retaining the previous customers but also attracts the new customers towards your business and products. You should also please the new customers and clients by giving them promotional products along with the products of your company. 

Employees play an important role in running a company. You should motivate your employees so as to increase the production process of the company. To motivate your employees you can distribute the holiday vouchers, useful gifts or some appliances in the form of promotional gifts. This will enhance the market value of your company and the popularity of your company in this growing market. This will indirectly also has positive impact on the company’s position in the national and international market.

 

Surfing the Online Buying Decision for Corporate Gifts

We have all come to expect that certain purchases will be made online for several reasons: it’s easy, it’s convenient, and we can do it from almost anywhere.  This especially holds true during the holidays; in fact, we even have a name for the busiest online shopping day of the year, “Cyber Monday”.

Now, take this concept and translate it to corporate gift purchases. As the purchasing landscape has changed for most online retailers, the same has happened for distributors of corporate gifts.  The buying relationship is changing from the traditional face-to-face relationship buying to a more price competitive, streamlined, user-friendly online alternative. We’ve all experienced the good, the bad and ugly with online shopping.  So here are some tips for surfing the buying decision for online corporate gift purchasing.

First and foremost, look for trusted sites and companies.  Think about the website as an actual store front in a mall.  If you hesitate to walk into a store based on the exterior merchandising, why would you want any less from your online experience?  Look for cleaner, easy to navigate sites and established companies that can provide you with well merchandised product offerings that will allow you to easily browse or quickly find what you came to purchase.

Avoid websites that have more products than you know what to do with. Many merchandise distributors have access to so many products that they tend to overload their websites with a ton of items, hoping that one will fit your needs. In return, you spend half your day sorting through endless pages of products that all end up looking like the same thing. Instead, use a company that builds the service of merchandising directly into their website, tailored to their customers’ taste. Choose a company that fine-tunes their product selection toward higher quality standard that you can trust. You want someone who will focus on the best offerings for you, not every offering.

Consider using search criteria to help with your purchase.  Maybe you know the type of product you already want or identified how it will be used, better yet a price point you already have budgeted.  Using these search criteria can help save you time.  So look for search criteria functionality that mirrors your shopping preference.

Customer service is vitally important and this should hold true to the online shopping experience.  Regardless of time spent online when making your selection and purchase, chances are you may want to talk to a real human being.  So make sure you’re working with a company who makes customer service a key focal point.    Beyond a phone number, look for companies that offer live chat as an option to help you through the buying experience and who can assist you immediately with any questions you may have as you shop.  Think of the live chat option as your very own personal shopper that is there when you need them.

Considering you are purchasing a product that will represent your company name, it’s important to have some understanding of what the product will look like before making a purchase.  With today’s technology, the better websites will have the ability for you to upload your logo and view it on products.  Also, if you’re considering future purchases, look for the ability to store your logos, track orders, review past orders and easily reorder.  All of this will make for a much better purchasing experience and will save you time and money.

Last but not least, consider specials.  Look for special offers like free shipping, gift packaging or even multiple purchase discounts.  This again will help set apart the type of company you’re working with and deliver overall better value.

So remember, expect more from your online shopping experience, there are plenty of options today so you don’t have to settle.

 

Tiger Oak Publications and Blink Product Design Team Up to Deliver a Unique Approach to Product Marketing

SEATTLE, WA – March 16, 2010 – Tiger Oak Publications and Blink Product Design announce a new relationship.  Customers who use Blink will now receive expanded service offerings to include greater media exposure, recognition and a comprehensive product marketing approach supportive with advertising.  Blink will now offer to their clients an exclusive advertising option with purchase of Blink products.

“Blink has been a highly valued partner of Seattle Business and Seattle Magazine, and we look forward to working with Blink clientele to provide strategic, high quality advertising options,” said John Kueber, COO of Tiger Oak.  Tiger Oak Publications is a growth-oriented regional and national publisher of targeted books, magazines and media that appeal to affluent, educated readers.  Tiger Oak Publications publishes over 25 different magazines.

“The new relationship we’ve established with Tiger Oak will benefit our clients in a way that is unique to the industry.  More and more people are realizing the marketing impact of a well thought out campaign using a physical product.  The partnership makes sense and it allows us to deliver added value to our clients”, said Jenalyn Miller, vice president of sales and marketing for Blink Product Design.

 

Introducing a New Line of Exclusively Designed Bags

A new line of exclusively designed bags for the workplace.  The new product line includes a wide variety of business-related bags, including a computer case, computer messenger bag, computer backpack and business tote bags in a number of colors. All bags are loaded with great features and organization for all business needs.

The bags are made with materials that are both durable and safer on the environment. Both computer cases are made using high-end ballistic nylons with toxic free backings. The business totes and backpack both use recycled PET polyesters. These bags are not only built to last, but built with the environment in mind.

“Our new bag line was designed to get clients remembered and leave a lasting brand impression,” said Jenalyn Miller, vice president of Blink Product Design. “These bags are great and they’ll protect your laptop and business materials while looking stylish at the same time. Our customers and prospects have been thrilled to see the new bag line.”

 For more information on the new line of designer bags and to review Blink’s entire product line, visit www.blinkproductdesign.com or call (877) 557-1924.

 

Why Blink Product Design

Blink Product Design was created to market and extend a corporate message through uniquely designed branded merchandise. Blink is a single source product supplier, which provides customers with high impact, high quality, customized products with an attention to detail usually not found in the industry.

Blink provides exceptional customer service by incorporating a streamlined production process that delivers on our client’s specific marketing needs and branding goals.

 Services include:

• Custom merchandise creation and execution
• Direct importing
• Client appreciation/loyalty programs
• Employee recognition programs
• Event and trade show merchandising
• Product offerings with an environmental awareness